WhatsApp for business, explained
How to message customers at scale without losing your number, write templates Meta approves, and keep up with WhatsApp’s pricing — from the team that builds Pingly.
· 7 min read
Bulk WhatsApp message senders: the five kinds of tool, compared
There are only five kinds of bulk WhatsApp tool, and the kind decides the cost and the risk. Written by one of them, and declared.
Read the guide· 6 min read
WhatsApp message limits: how many messages can you actually send?
The current figures for every route — and why the widely-quoted 1,000-a-day tier for the official API is out of date.
Read the guide· 7 min read
Can you send bulk WhatsApp messages without the API?
The unofficial route, assessed honestly: what the API would have cost, what you lose by avoiding it, and the point at which you should stop.
Read the guide· 7 min read
WhatsApp API pricing from 1 October 2026: replies are no longer free
What changes on 1 October, what stays free, what a reply costs in India — and what to do before 30 September.
Read the guide· 9 min read
How to send bulk WhatsApp messages without losing your number
Broadcast lists, the official API and your own number compared — with the warm-up schedule that keeps a new number alive.
Read the guide· 10 min read
WhatsApp marketing message templates: examples that get approved
Copy-ready templates for offers, reminders and follow-ups — and the rules Meta applies before it approves one.
Read the guide