Privacy Policy
Effective Date: April 7, 2026 · Last Updated: April 7, 2026
This Privacy Policy describes how Samcom Technologies ("we", "our", or "us") collects, uses, stores, and discloses information when you use Pingly (available at pingly.in), our AI-powered WhatsApp & Web Chat communication platform. By accessing or using Pingly, you agree to this Privacy Policy.
1. Overview
Pingly is a B2B SaaS platform that enables businesses ("Workspace Administrators" or "Customers") to manage customer communications over WhatsApp and Web Chat. We act as a data processor on behalf of our customers when processing their end-users' personal data, and as a data controller for our own operational data (such as account and billing information).
This policy applies to:
- Visitors to pingly.in
- Registered users (Admins, Managers, Agents) of the Pingly platform
- End-customers ("Contacts") whose data is processed through Pingly by our business customers
2. Information We Collect
2.1 Information You Provide Directly
When you register for or use Pingly, we collect:
- Account information: Full name, email address, password (hashed), role, and organization name
- Business configuration: WhatsApp phone numbers, API credentials (Gupshup, Anthropic, OpenAI — stored encrypted), business hours, bot settings
- Billing & signup information: Company name, contact details submitted during onboarding
- Support communications: Messages you send to us via email or the platform's support channels
2.2 Contact & Conversation Data (Processed on Behalf of Customers)
When businesses use Pingly to communicate with their customers, we process on their behalf:
- Contact profiles: Name, phone number, email, tags, opt-in/opt-out status, and custom attributes
- Conversation data: Message content (text, images, documents, audio), timestamps, delivery and read receipts, conversation status
- CSAT ratings: Satisfaction scores (1–5) and optional text comments submitted by end-users
- Web Chat session data: Visitor name, email, phone number collected via pre-chat form; chat messages; session identifiers
- Bot interaction logs: Queries submitted to the AI agent and responses generated
2.3 Automatically Collected Data
- Log data: IP addresses, browser type, operating system, pages visited, timestamps
- Session data: JWT authentication tokens stored in browser localStorage
- Usage analytics: Feature usage patterns, API call volumes, error logs (no personally identifiable content)
- Cookies: Session and preference cookies (see Section 9)
2.4 Third-Party Integrations
If you connect third-party services (e.g., external databases via Contact Sync), we may receive data from those services as part of the sync operation. You are responsible for ensuring you have the right to transfer that data to Pingly.
3. How We Use Your Information
We use collected information to:
| Purpose | Legal Basis |
|---|---|
| Provide and operate the Pingly platform | Contractual necessity |
| Process and deliver WhatsApp and Web Chat messages | Contractual necessity |
| Authenticate users and secure accounts | Contractual necessity / Legitimate interests |
| Generate analytics, performance reports, and CSAT summaries | Contractual necessity |
| Run the AI agent (Claude AI / GPT) on your workspace data | Contractual necessity |
| Send SLA breach alerts and in-app notifications | Contractual necessity |
| Improve platform features and fix bugs | Legitimate interests |
| Comply with legal obligations | Legal obligation |
| Prevent fraud and abuse | Legitimate interests |
| Send service and security announcements | Contractual necessity / Legitimate interests |
We do not use your data or your end-customers' data for advertising or sell it to third parties.
5. Third-Party Services
Pingly integrates with third-party APIs. When you enable these integrations, data may be transmitted to those services according to their own privacy policies:
- Gupshup: gupshup.io/privacy-policy
- Anthropic: anthropic.com/privacy
- OpenAI: openai.com/policies/privacy-policy
Important: AI providers (Anthropic, OpenAI) may process message content when the AI agent feature is enabled. We recommend reviewing their privacy policies and data processing agreements before enabling AI features if you handle sensitive personal data.
We use your own API keys for AI and WhatsApp integrations. Pingly never stores unencrypted API keys, and all keys are encrypted at rest.
6. Data Retention
We retain personal data for as long as necessary to fulfil the purposes described in this policy, subject to the following:
- Conversation data & messages: Retained for the duration of the workspace subscription plus 90 days after termination, then permanently deleted
- Contact profiles: Retained while the workspace is active; deleted within 90 days of workspace termination or upon explicit deletion request
- Account data (users): Retained until the account is deleted or the workspace is terminated
- Audit logs: Retained for up to 12 months for security and compliance purposes
- CSAT ratings & analytics: Retained for the workspace subscription period plus 90 days
- Backup copies: Securely purged within 30 days of the primary data deletion
You may request early deletion of your data by contacting us at privacy@samcomtechnologies.com.
7. Security
We implement industry-standard technical and organisational measures to protect your data, including:
- Encryption of data in transit (TLS 1.2+) and at rest (AES-256)
- Password hashing using bcrypt with per-user salts
- API key encryption before storage
- JWT-based authentication with configurable idle session timeouts
- Role-based access control (SUPER_ADMIN, ADMIN, MANAGER, AGENT)
- Regular dependency updates and security patches
- Access logging and anomaly detection
No system can guarantee absolute security. If you suspect a security breach involving your account, please contact us immediately at privacy@samcomtechnologies.com.
8. Your Rights
Depending on your jurisdiction, you may have the following rights regarding your personal data:
Access
Request a copy of the personal data we hold about you
Rectification
Request correction of inaccurate or incomplete data
Erasure
Request deletion of your data ("right to be forgotten")
Portability
Receive your data in a structured, machine-readable format
Restriction
Request that we restrict processing of your data
Objection
Object to processing based on legitimate interests
Withdraw Consent
Withdraw consent at any time where processing is consent-based
Non-discrimination
Exercise your rights without receiving inferior service
For workspace users (Admins/Managers/Agents): You may access and update your account data directly in the platform under Settings → Profile. To delete your account, contact your Workspace Administrator or email us.
For end-customers (Contacts): Contact the business that communicated with you via Pingly. Samcom Technologies acts as a data processor in that relationship and will assist the business Customer in fulfilling your request.
To exercise any right, email us at privacy@samcomtechnologies.com. We will respond within 30 days.
10. Children's Privacy
Pingly is a business-to-business (B2B) platform intended for use by organisations and their employees. It is not directed at children under the age of 13 (or 16 where required by applicable law). We do not knowingly collect personal information from children. If we become aware that a child has provided us with personal data, we will delete it promptly. If you believe a child's data has been collected, contact us at privacy@samcomtechnologies.com.
11. International Data Transfers
Samcom Technologies is based in India. Your data may be processed by our sub-processors in other countries, including the United States (e.g., Anthropic, OpenAI) and other jurisdictions where cloud infrastructure operates. When we transfer personal data internationally, we rely on appropriate safeguards, such as:
- Standard Contractual Clauses (SCCs) approved by relevant data protection authorities
- Data Processing Agreements with all sub-processors
- Adequacy decisions where applicable
By using Pingly, you consent to the transfer and processing of your data in India and other countries as described in this policy.
12. Changes to This Privacy Policy
We may update this Privacy Policy from time to time to reflect changes in our practices, technology, legal requirements, or other factors. When we make material changes, we will:
- Update the "Effective Date" at the top of this page
- Display a prominent notice within the Pingly application for at least 14 days
- Send an email notification to registered Workspace Administrators
Your continued use of Pingly after the effective date of the revised policy constitutes your acceptance of the changes.
13. Contact Us
If you have any questions, concerns, or requests regarding this Privacy Policy or our data practices, please contact us:
Samcom Technologies
Privacy / Data Protection Officer
Email: privacy@samcomtechnologies.com
Address: Samcom Technologies, India
Website: pingly.in
We aim to respond to all privacy-related inquiries within 30 days. For urgent security matters, please mark your email "URGENT — Security".